SERVICES & SOCIAL SERVICES & SOCIAL MARKETING
Course Agenda Course Agenda
Introduction
Training Methodology
Evaluations & Exams
Evaluations & Exams
Goals •Outline
Course Outline Course Outline
1.Quick lock at Marketing 2.Services Marketing 3.Services Marketing Mix 4.Strategic Service Marketing planning
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4.Strategic Service Marketing planning 5.Services Marketing Management 6.Social Marketing 7.Market Research
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